Monday, 21 March 2011

Mobile Development for Travel Industry

Do you know 69% of travelers have smart phones?

With the advent of smart phones and high-end mobile applications, our travel experience has become more comfortable and easier. Earlier, people used to leave their mobile phones before going out for a holiday, because it was their own family time and mobile phone might interrupt their fun time. However, these days, travelers carry their smart phones with them simply because they can access internet through these handsets whenever they want. Mobile development for travel industry offers a wide range of services; from mobile version of travel sites to road map; from traveling tips-giving applications to flight notifications, there is a world you can choose from!

Advantages of travel mobile application development:There are a number of reasons that mobile application developments are gradually embraced by travel industry. Since the whole process is based on open source development and outsourcing, every business can reap profits by trying their hand in this development. Given below are some advantages of mobile development for travel industry:

* There are custom mobile applications, which can be easily downloaded to your smart phone.
* These applications can give you various tips for your destination, its sightseeing sites, and drawbacks (political unrest, natural disaster etc).
* There are many mobile applications, which guide the travelers with route maps and directions in details. This is very useful since it allows travelers to decide their own do's and don'ts.
* Capitalizing on this development, many mobile versions of travel sites are launched. The travelers can access all the information from the site on their smart phone application.
* Carrying your smart phone, along while traveling can make your trip greener. The travels once used to carry papers, maps, advisors, language translator, phrasebook etc. however, now with their smart phone, they can do all the tasks on their handset.
* When web 2.0 technologies are concerned, smart phones are powered with social media access. The travelers can share their travel experience, pictures, and videos on the social networking sites.

Travel mobile application- Facts and myths:

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* Most of the travelers prefer free mobile applications with smart advertisements, while very few users would vote for paid applications.
* E-accommodation and flight e-booking are the majorly done activities that travelers enjoy on their smart phone application.
* You can always check your mobile application efficiency with analytics, available online. You will also discover how the application is accepted and feedback from other users.

Drawback of mobile development for travel industry:The main challenge for the mobile application developers for travel industry is that it is still untouched by the mainstream appeal. A 2010 survey on US online users stated that almost 85% of them did not know how to use the location-based mobile applications.

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